Life of a Hippie CEO Behind the scenes of building a soulful company

Check-in January 2016

0. Some notes

CH = Commit Happiness
LHC = Life of a Hippie CEO

With goalsetting and planning my month, I try to come up with goals that a) seem achievable or feel okay to surrender to the universe and b) would mean that by the end of the month, my business would be in a distinctively different place than it is now.

My monthly check-ins are made up from strategies I learned from Leonie Dawsons Magic Money Planner, inspiration by Pay Flynn and my own adjustments.

Check-in January 2015 | My monthly goals + income report

1. January Check-in

Income Sources

  • €94,- from my Commit Happiness e-course (2 sales)

Guess what… now that I don’t set a real income goal I reach them ;’)


  • Masterclass about creativity: €47,- (I regret paying for this class; it was not worth it)
  • Pinfinite growth course: $297,-
  • List Surge masterclass: $97,-
  • Hosting costs: €14,68 (a bit higher than usual because I pay yearly for the domain names)

Traffic Sources


  • 1811 Visits at CH (+687)
  • 80 Visits at LHC (+15)



  • 169 CH accounts (+95)
  • 293 Newsletter CH (+171)
  • 564 Subscribers at CH Youtube (+92)
    (I’m surprised we gained the same amount of subscribers as last month, because our views got waaay higher)
  • 262 Facebook Likes CH (+30)
  • 24 Newsletter LHC (0)

Important going-ons

  • I’m super inactive because I’m moving abroad. We spent two weeks in Freiburg searching for a house – and then found the perfect apartment, yay! We will move midway February. After that, I hope to get back on track with business again…
  • In the meantime, I’m doing some small things. Implementing courses is easier than thinking out new strategies.

Goal reflection

Focus on finding a new home

As said, I didn’t focus much on my business. It was really nice however that despite my laid-back attitude this month I still made 2 sales! It’s still not that much, but it is twice the amount I made last month ;) That makes me somewhat hopeful for the future!

Biggest Insights

  • Our second freebie converts so much better than the first one… it will really pay off if you take the effort to survey your audience to find out what they are looking for!


  • I made 2 sales without putting in extra effort!
  • Looking forward SO MUCH to my new home. I also think my biz will benefit from it, because I will be happier + have my own office space.
  • We hit the 250 newsletter subscribers mark + we more than doubled our list size this month! :D

2. February Intentions

What are your goals for this month?

  • Have 500 Newsletter subscribers for Commit Happiness.
  • Once moved, develop a new Miracle Morning routine.

What is the income you want to make this month?

I hope to sell at least another 2 e-courses, so that would be €96.

How could you get this number?

Sell 2 e-courses ;)

What actions do you need to take to make those numbers & meet your goals?

  • Attend List Surge masterclass.
  • Implement List Surge masterclass.
  • Implement Pinfinite Growth.
  • Promote my e-course salesfunnel freebie on Facebook.
  • And in one of our newsletters.


How will you reward yourself when you get there?

Taking a nice, self-loving bath!


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